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SurveySparrow Inc.

The Conversational Experience Management Platform Built to Get 40% Better Response Rates

Conversational Experience Management / Survey & Feedback PlatformUnited StatesVisit Site
CXSurvey SoftwareNPSEmployee ExperienceProduct FeedbackMarket Research

How It Works

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Training

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Company Overview

SurveySparrow is a conversational experience management platform that helps businesses collect and act on customer, employee, product, and market feedback. Founded in October 2017 by Shihab Muhammed (CEO, previously at Freshworks) and Subin Sebastian (previously at Zoho), SurveySparrow introduced the world's first chat-style surveys — a WhatsApp-inspired, conversational format the company says lifts response rates by 40% over traditional forms. Backed by a single $1.4M seed round from Prime Venture Partners in 2018, SurveySparrow has since grown primarily on its own revenue to over 100,000 customers across 149 countries, reporting roughly $46.6M in revenue in 2025. The company is headquartered in San Francisco, with additional offices in Palo Alto and Kochi, India.

Product Overview

  • Conversational, chat-style surveys alongside classic one-question-at-a-time formats
  • NPS surveys with optional open-ended follow-up
  • Offline surveys (no internet required)
  • Survey automation on a recurring schedule
  • White-labeling and custom CSS
  • Sub-accounts to manage multiple surveys/brands under one parent account
  • Single Sign-On (SSO)
  • 2000+ integrations
  • Purpose-built solutions across CX, EX, Product, Sales, and Marketing
  • SOC 2 (AICPA), ISO 27001, HIPAA, GDPR, and CSA STAR Level 1 certified

Product Demo

Partner Tiers & Benefits

Commission
Not publicly specified
MDF
Not publicly specified
Pay per Lead
Not publicly specified

Ideal Customer Profile (ICP)

Target Segments

CX, EX, Product, Sales, and Marketing teams

Company Size

Small, Mid-Market, Enterprise

Geographies
IndiaMiddle EastEuropeNorth America
Profile

Organizations running CX/NPS programs, employee engagement surveys, product feedback loops, or market research who need a single, compliant (SOC 2/HIPAA/GDPR) platform instead of stitching together separate survey and research tools.

Ideal Partner Profile (IPP)

Two published tracks: Affiliate Partners (refer SurveySparrow to their network and earn commission on referrals) and Technology Partners (build apps/integrations that expand SurveySparrow's reach). Public partner testimonials point to regional sales/growth agencies and business consultancies (e.g., NextDeal, Comup).

Target Market
SmallMid-MarketEnterprise
Headquartered In

Not publicly specified

Adjacent Partnerships
Not publicly specified
Certifications

Not publicly specified for either track

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Customer Use Cases

Customer Experience (CX)

Run NPS, CSAT, and CES programs with conversational surveys to track and improve customer sentiment across every touchpoint.

Employee Experience (EX)

Measure engagement, onboarding, and exit sentiment with recurring pulse surveys and closed-loop follow-up.

Product Experience

Collect in-app and post-release feedback to guide roadmap decisions with direct user input.

Sales Experience

Gather win/loss and buyer feedback to sharpen sales process, messaging, and conversion.

Marketing Experience

Run market research, brand tracking, and campaign feedback surveys to inform marketing strategy.

Partner Testimonial

FC

Working with the partnerships team at SurveySparrow translates to an experience of continuous growth.

Federica CostanzoSales Manager at NextDeal
ES

Great team to reliably drive business between companies. A friendly bunch.

Ernesto SanchezManaging Director at Comup

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